On-demand advertising measurement

Technology and insights which maximise the emotional, brand and business impact of advertising

Discover Sensecheck

About Sensecheck

We help advertisers and agencies make better advertising and more effectively allocate media spend. However, we recognise that it is no longer enough to simply measure the effectiveness of advertising and provide guidance for improvement.

The fast-paced nature of business today necessitates quick, agile and cost-effective research solutions. Sensecheck, a tech-based research platform, delivers on-demand and real-time consumer insights, at a fraction of the cost of traditional market research.

What makes Sensecheck different?

We specialise in measuring advertising and video content

The market research industry is extremely vast, so we don't try to be everything to everyone

Results in as little as 24 hours, starting at just $1,500

The speed in which content is developed demands better, faster, and more cost-efficient measurement solutions

Thinking which is grounded in the behavioural sciences

Emotional response is at the core of our framework, aligning with how humans actually make decisions

A solution for whatever level of insight you require

We offer a range of self-service solutions, meaning there's an option available for whatever level of insight you require

Measurement across any channel and format

Our media-agnostic framework enables you to quickly and easily evaluate cross-channel campaign performance

We take the complexity out of doing research

Our self-service platform is simple and easy to use, meaning you don't need to be a market research expert

How does Sensecheck work?

1

Submit


Tell us about the ad you want to test and customise your target sample

Learn more

2

Review


A Sensecheck administrator will check over your ad test before it goes live

3

Survey


Respondents enter Sensecheck and complete ad surveys in real-time

4

Results


A PowerPoint report is delivered once your target sample is collected

Emotions influence our decision-making and behaviour

Emotions in advertising are powerful because they help simplify and guide our decision-making, influencing our behaviour in both the short and long term. Our framework was designed using the latest learnings from the behavioural sciences around how humans actually make decisions.

Captivating

Emotionally engaging and meaningfully links to the brand

Compelling

Positively influences thoughts, feelings and behaviour

Sensecheck Rating

Predicted emotional, brand and business impact of the ad


Measurement across any channel and format

Traditional advertising research models struggle to adapt as new digital, online and mobile platforms emerge. So we developed a completely media-agnostic framework, enabling you to quickly and easily evaluate the performance of your campaign across any channel and format.

TV & Video

Digital

OOH

Print

Radio

A solution for whatever level of insight you require

We offer a range of self-service solutions, meaning there's an option available for whatever level of insight you require. We also offer volume discounts, so if you’re looking to test multiple ads per month on an on-going basis, get in touch to discuss our Enterprise Plan.

Evaluate

$1,500 +GST

+ Consultancy Extra
  • Evaluation of ad effectiveness:
  • How does it perform?
Test an Ad
Diagnose

$2,250 +GST

+ Consultancy Extra
  • Diagnosis of ad effectiveness:
  • What is driving performance?
Test an Ad
Optimise

$3,000 +GST

+ Consultancy Extra
  • Optimisation of ad effectiveness:
  • How can performance be improved?
Test an Ad
Custom
Are you looking to shift your ad tracking program over to Sensecheck to take advantage of a faster, cheaper and more flexible research solution? Get in touch to discuss our Enterprise Plan if you want to test multiple ads per month on-going.
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